- Trump Jr. and Eric Trump denied any link to the “Trump Wallet,” calling it unaffiliated with their official projects.
- The wallet, promoted by Magic Eden, featured patriotic branding and promised $1 million in TRUMP rewards.
- Following the family’s disavowals, TRUMP token prices dipped, fueling skepticism about its legitimacy.
A crypto wallet branded under the Trump name is now in the spotlight after Donald Trump Jr. and Eric Trump publicly denied any connection, casting serious doubt on the legitimacy of the product. Marketed as “The First and Only Crypto Wallet for True Trump Fans,” the Trump Wallet appeared on trumpwallet.com and quickly gained traction through NFT marketplace Magic Eden’s promotion on X. It offered a waitlist and a $1 million TRUMP token giveaway, showing compatibility with major cryptocurrencies like Bitcoin, Ethereum, Solana, and ME token—all while displaying a wallet balance of $1,776.
Despite the flashy marketing, both Trump sons quickly slammed the project on social media. Trump Jr. stated on X that the Trump Organization had “zero involvement” and emphasized that their actual crypto venture, World Liberty Financial, would be launching its own official wallet soon. Eric Trump also denied any knowledge of the wallet, asserting, “I run @Trump and I know nothing about this project!”
Suspicious Marketing and Unclear Collaborations
Though Magic Eden is still listed as a partner on the website, it’s unclear whether the company is genuinely involved or if their account may have been compromised. The wallet’s sudden launch and heavy use of patriotic symbols, combined with the Trump family’s disapproval, has sparked concern over unauthorized use of public figures for crypto marketing. With no clear origin and a wave of skepticism, many are questioning the real intent behind the wallet’s promotion.
Adding to the intrigue, TRUMP token prices spiked briefly—up over 3%—right after the wallet’s announcement, only to dip again after the Trump sons’ denials circulated. This back-and-forth only underscores how fragile and reactive the crypto market can be, especially when tied to well-known names.

Broader Issues Around Celebrity Crypto Clout
The Trump Wallet controversy taps into a bigger trend—unofficial crypto projects borrowing from high-profile brands and personalities to gain traction. Without clear regulation or oversight, digital identity and celebrity association in crypto can be murky at best. The fast rise and fall of TRUMP token prices serve as a cautionary tale for fans and investors alike: not everything bearing a familiar name is legit, even if it seems flashy at first glance.